Обязанности:
The Role The Sales Director is a key business leader responsible for driving the company’s commercial success in a premium FMCG environment with a full import model. In a context of sustained growth, the role combines strategic leadership with a strong hands-on approach, directly managing key accounts while leading overall sales performance across channels. Define and execute the sales strategy across Key Accounts, distributors, traditional retail, and e-commerce, ensuring continued growth in revenue and market share. Act as National Key Account Manager, personally managing federal retail chains (negotiations, promo planning, pricing, listings, trade marketing, and day-to-day client management). Lead and develop a small sales team (2–3 people), setting targets, coaching performance, and supporting team development. Build and maintain strong relationships with key clients at mid- and senior-management levels. Drive sales planning and performance management: annual planning, monthly forecasting (sales & profit), pricing strategy, and assortment optimization. Monitor market trends, competitors, costs, and demand to continuously adapt pricing and commercial approach. Identify growth opportunities and implement non-standard, value-driven commercial strategies, especially in a context of relatively low-demand products. Act as a brand and category ambassador, supporting clients with analysis and ready-to-use solutions, sometimes going beyond traditional sales roles. Ensure excellent execution across all touchpoints: distribution expansion, product visibility, customer service standards, and in-store performance. Maintain accurate reporting, analytics, and planning documentation; leverage and support automation tools for sales and marketing. Collaborate closely with marketing, finance, and supply chain to ensure alignment and operational excellence. Contribute to a fast-paced, entrepreneurial environment, combining strategic thinking with daily operational involvement (analysis, presentations, problem-solving). The Candidate Proven experience in FMCG sales, ideally within an international or premium brand environment. Strong background in Key Account Management, with direct experience managing national retail chains. Ability to operate as both Sales Director and hands-on KAM, comfortable managing negotiations as well as day-to-day execution. Experience working with distributors and multiple sales channels (retail, e-commerce). Strong commercial acumen with solid understanding of pricing, promotions, and assortment management. Analytical mindset, comfortable with forecasting, reporting, and data-driven decision-making. Entrepreneurial and pragmatic, able to adapt to a small, agile, and growing organization. Leadership capability to manage and develop a small team, while remaining personally involved in operations. Ability to work in a challenging market environment, promoting added value and developing creative commercial approaches. Strong communication and influencing skills, with the ability to build trust and challenge clients when needed. Hands-on, resilient, and results-driven, with the flexibility to manage both strategic topics and routine operational tasks.Похожие вакансии
От 350 000 до 850 000 руб.
Москва. Станции метро: Арбатская, Боровицкая, Александровский сад, Библиотека им.Ленина
Одров Виталий Александрович
Договорная
Москва. Станции метро: Арбатская, Боровицкая, Александровский сад, Библиотека им.Ленина
Адвирос
Директор по розничным продажам / Retail Sales Director
Договорная
Москва. Станции метро: Арбатская, Боровицкая, Александровский сад, Библиотека им.Ленина
Директор по продажам (отель). Director of sales
Договорная
Москва. Станции метро: Арбатская, Боровицкая, Александровский сад, Библиотека им.Ленина
Hilton Garden Inn Moscow New Riga
Директор по развитию бизнеса / Sales Director (B2B SaaS, MarTech)/ Business Development Director
Договорная
Москва. Станции метро: Арбатская, Боровицкая, Александровский сад, Библиотека им.Ленина
Retail Rocket
Account Director/Group Account Director
Договорная
Москва. Станции метро: Арбатская, Боровицкая, Александровский сад, Библиотека им.Ленина
Media Instinct Group