Обязанности:
Ostrovok.ru is a travel-tech company that creates platforms for online booking of hotels, air tickets and other services for individual travelers, corporate clients and travel agencies globally. Our brands: Ostrovok.ru, B2B.Ostrovok.ru, Ostrovok.ru Teaming. We develop projects both in Russia and abroad.We are looking for a Head of Monetization Projects to join our Marketing Department. The ideal candidate for us would have Presentation skills, an Analytical mind, Critical and Strategic thinking. What you will do: Developing and implementing overall advertising monetization strategies to drive indirect revenue growth for ETG brands; Analyzing data and market trends to make informed decisions on ad placements, pricing models, and targeting strategies; Driving innovation in advertising monetization by exploring new technologies, formats, and platforms; Establishing and nurturing relationships with key advertising partners, negotiating terms and deals to maximize monetization opportunities; Collaborating with other senior leaders to align advertising monetization efforts with broader business objectives; Monitoring industry developments and regulatory changes to ensure compliance and mitigate risks; Working with advertising tools such as Google Ad Manager and Yandex AdFox; Managing market and competitors’ research, identifying potential growth points; Project management, coordination of preparation and launch of marketing campaigns for clients, interaction with internal and external teams. What we expect from you: Proven experience in advertising monetization, preferably in a leadership role within the digital advertising industry; Strong understanding of advertising technologies, platforms, and trends; Demonstrated track record of developing successful advertising monetization strategies and driving revenue growth; Excellent analytical skills for interpreting data and market insights; Strong leadership and team management capabilities, with experience in leading and developing teams; Excellent communication and negotiation skills for building and maintaining relationships with advertising partners and stakeholders; Knowledge of advertising regulations and compliance requirements; Deep understanding of the principles of internet marketing and basic metrics (CTR, CPM, etc.); Skills in Google Ad Manager and/or Yandex AdFox, as well as knowledge of SQL or a desire to learn; Experience in an advertising agency would be a big plus; The level of English proficiency is not lower than Advanced (C1). We offer you: Remote work format; Flexible timetable — we don’t require you to be online at 09:00 sharp. You can start work at a time that suits you; Interesting and ambitious tasks that will take you to the next professional level; Learning: seminars, trainings and conferences; Voluntary health insurance; Corporate English, as well as discounts for Skyeng; Corporate discounts on hotels and other services; Young and active team of super professionals.Похожие вакансии