other

Junior Brand/Product Manager

23 декабря 2024

З/П не указана

Город: Москва

Тип занятости: Полная занятость

Требуемый опыт: Опыт от 1 года

Обязанности:

For 80+ years, we’ve made it simple for the world to discover the joy of using our consumer goods products. As a global community of 13,000+ team members, we reimagine everyday essentials, innovating ingeniously simple, forever useful, and long-lasting solutions in new, sustainable, and responsible ways. We’re looking for self-starters, problem solvers, and innovative thinkers, who like to roll up their sleeves and drive action. In this Role you will lead brand marketing topics for 1 of of top-categories (Lighters) in Russia, Belarus & Kazakhstan: Marketing analytics Market data: analyzing trends of competition and providing insights for further actions Internal data: sell-in, sell-out, profitability of products Competition: media & BTL activities monitoring, price monitoring, store checks Marketing planning for the designated product segment Marketing plans preparation (under line manager supervision), translating market data & company priorities into actions: Product strategy recommendations & product launches Price strategy National promotional priorities & activations Marketing plan presentation to the Sales team & top management Product launches & assortment management Constant assortment follow-up & optimization: Volume, Value, Profit, Revenue KPIs Product launches preparation: 4P strategy upon the local market data insights & priorities: Choice of the global products suitable for the local market Pricing & Promo strategy decision & Product P&L calculation Selling story preparation & presentation to the sales team Product samples reception & Certification process leading (together with Supply Chain department) Customer meetings participation & product presentation if necessary Product training preparation, update & presentation for internal and external Sales force Brand activations ATL & BTL support plan preparation & execution: Agency brief preparation Agency briefing, debriefing Planning & execution control Results analysis & optimization Organization of the brand participation in trade fairs and exhibitions Budgeting & Documentation for the designated projects handling the marketing budget documentation flow responsibility What You Have: University degree 1-3 years of experience in Brand/Product marketing in FMCG/Pharma/Retail Level of English: Upper-Intermediate MS Excel and Power Point proficiency Analytical thinking, ability to work with big amounts of data Project management skills, ability to influence Business-driven mindset Drive for result, hands-on approach Aspiration to see the result of marketing action translated into business KPIs What We Offer: Health insurance, cancer risks insurance for you & spouse, life insurance 1 extra day-off per quarter Part compensation of sporting activities/English lessons/professional education Access to corporate benefits & discount program (PrimeZone) Hybrid working model (4 days per week work from home) Opportunities for career development Learning is essential to a better future for all of us that is why we provide a personalized learning platform to empower growth and innovation through lifelong learning

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