Менеджер по медиа коммуникациям / Media communications manager

Более недели назад

З/П не указана

Город: Москва. Станции метро: Войковская, Балтийская, Стрешнево

Tefal

Город: Москва. Станции метро: Войковская, Балтийская, Стрешнево

Тип занятости: Полная занятость

Требуемый опыт: Опыт от 1 года

Tefal

Тип занятости: Полная занятость

Требуемый опыт: Опыт от 1 года

Обязанности:

RESPONSIBILITIES: Develop, own and deploy annual media briefing process for GSV portfolio: innovations launch and main product support campaigns Manage full end-to-end campaign activation process including briefing, evaluation and approval of plans through to analysis, optimization, reporting and application of learning Ensure creative production process is aligned and integrated with briefing, planning, optimization and deployment Stay up-to-date with current industry trends, and participate in conversations around future direction Overall management of media budget and comms planning to deliver profitable plans aligned with the objectives and targets of the business Manage martech stack within area of responsibility and participate in cross-functional projects like econometric modelling Manage relationships with Product Marketing, Brand Content, E-com Activation and D2C teams to ensure all activities are planned to deliver a strong KPIs whilst being aligned with brand guidelines and delivered in a timely manner Build strong relations and effectively manage third party Agency supplier resource, ensuring adherence to SLA, efficient use of annual FTE as well as proportionate access by internal stakeholders Media Operations path: Manage approval flows of marketing expenditure and conducting oversight on deliverables across multiple sectors Monitors all media related expenditure and initiate improvements actions Being main point of contact for the Finance for the streaming marketing expenditure, forecast, re-forecast submission Establishes strong working relationship with local/regional stakeholders to deliver prompt and accurate information about media investment and paid media initiatives REQUIRED EXPERIENCE & SKILLS : 3-5 years’ relevant experience as an agency manager or senior client-side overseeing media assets Strong knowledge of all media channels, especially Digital, and their role in the marketing communications ecosystem Experience of integrated communications and channel planning either as agency or client side Strong background in web conversion rate optimization, Display Advertising, Paid Search & SEO Proven track-record of 360 degree campaigns, including comms strategy and creative idea Passionate about the role of brand communications and image campaigns in business and establishing best practices Strong commercial acumen and understanding of ecommerce Proficiency in English is expected, additional language a plus CONDITIONS: We are glad to see you from the first day: buddy to support the new employee, individual employee introduction plan. We care about you: flexible start and end of the work day, hybrid format (3 days offline/ 2 days online), voluntary health insurance, including dentistry, maternity support programs. We like to develop and grow: online/offline trainings and workshops all year round, workshops on presentation skills SEB Talks, communication with colleagues from other countries and international opportunities. We like to rest together: additional vacation days, club of interests (support of employees’ hobbies), corporate events. We like to delight our employees: gifts for the holidays and anniversary with the firm. We take part in charity projects and support our volunteer employees

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