Обязанности:
We are launching a new selective perfume brand. Due to rapid growth and expansion into international markets, we are looking for a Junior/Middle Email Marketing Specialist to take on the implementation of email marketing strategy, segmenting the user base and creating effective email blasts. This is a fully remote position offering flexibility and the opportunity to work in a dynamic, supportive team. Position Overview: The Junior/Middle Email Marketing Specialist will be responsible for developing, implementing and optimising email campaigns for international markets to attract, retain and reactivate customers. The ideal candidate will have experience with email marketing, an analytical mindset, the ability to find creative solutions to increase audience engagement, and B2B level of English or above. Key Responsibilities: - Implementation of a monthly marketing communications plan - Validation and updating of the database. - Segmentation and reactivation of users. - Refining and improving email marketing strategies. - Creating and updating a communication map. - Writing and layout of emails in English (setting TORs for copywriters and designers). - Working out scenarios for triggered mailings. - Data analysis: hypothesis building and testing. - Maintaining reports on the effectiveness of mailings (opens, clicks, unsubscribes). Requirements: - Possesses text writing skills. - Experienced in building an email marketing strategy and creating email blasts. - Able to conduct audience research and test new hypotheses. - Has experience building email marketing from scratch. - Able to work under deadlines and intense development. - Experienced in working with European markets - English level B2 and above What We Offer: • A fully remote, flexible work environment where you can work from anywhere in Europe. • A creative and supportive team that values innovation and collaboration. • Competitive salary and benefits package. • The chance to be part of an exciting European expansion into premium markets. If you’re passionate about digital media and luxury branding, we’d love to hear from you! Please send your resume and a cover letter outlining your relevant experience.Похожие вакансии