Обязанности:
The position of Sr.Product Manager has been created with the following objectives: to manage all marketing activities of assigned product to support company objectives; to conduct analyses of the market segment, including identification of key growth drivers, opportunities and risks; to incorporate results of analysis into product strategy; to ensure successful implementation of strategy and monitor achievement of targets & objectives for assigned product. According to the given tasks performs the following duties: Leads development of brand strategy and marketing plans for assigned brand; Leads the Long Range Planning & rolling sales/operations forecasts for assigned brand; Participates in and evaluates market research and analyzes promotions, public relations, and advertising associated with assigned brands/products; Works closely with direct-to-consumer and managed markets teams to ensure successful positioning; Works closely with sales leaders to identify opportunities/issues; Participates in development of training for field/customer service personnel on brand information; Liaises with internal departments and external agencies to ensure full communication and success of marketing plans; Contributes to creativity of product packaging, presentation and promotional activities; Designs, implements and evaluates marketing activities of brands; Reviews marketing programs and implements program changes; Works with analysts to analyze market data and identify key segment drivers, growth opportunities and business threats. Qualifications: Bachelor’s \Master’s Degree; 4-6 years of pharmaceutical marketing experience; Experience developing a strategy and executing on that strategy; Experience managing complex projects; Understanding of the development and commercialization of pharmaceutical products in Russia; Understanding of the Russian Healthcare environment; English – min Upper-intermediate.Похожие вакансии