Обязанности:
The client of JFL Consulting is a western FMCG company with local production, leader in their direction. Following some internal re-organisations, we are looking for Group Brand Manager profiles to bring strategical thinking while not being afraid of a Hands-On approach. The Role You will be responsible for leading and executing brand strategies to drive growth, ensure market competitiveness, and strengthen brand equity. This position requires a combination of strategic vision, hands-on execution, and leadership to oversee multiple brands within the portfolio. Key responsibilities include: Team Management and Development Developing and executing brand strategies to meet business objectives, including revenue growth, market share expansion, and customer engagement. Managing and overseeing brand portfolios, ensuring alignment with company goals and market trends. Leading the development of marketing plans, including advertising, promotions, and digital campaigns. Collaborating with cross-functional teams (e.g., sales, R&D, production) to ensure brand strategies are effectively implemented. Monitoring market trends, consumer behavior, and competitor activity to identify opportunities and mitigate risks. Budget management for marketing activities, ensuring effective use of resources and delivering ROI. Conducting performance analyses and presenting insights to senior leadership. Driving innovation, from new product development to packaging updates, to ensure brand relevance. Building and mentoring a high-performing marketing team to achieve collective goals. Reporting to Marketing Manager The Candidate Higher education Marketing, Economics or other Business spheres 3+ years’ experience within a role with brand strategy management Good communication and presentation skills Capacity to federate and grow teams toward successes Self-motivated and goal oriented Readiness to work hands-on when necessaryПохожие вакансии