Обязанности:
Мы развиваем нашу команду цифрового маркетинга OMODA & JAECOO. Приглашаем вас на вакансию Digital Marketing Specialist (Специалист отдела цифрового маркетинга). Responsibilities Develop and implement media plans to achieve KPI targets Plan and execute Digital & Offline advertising campaigns (under manager supervision) Monitor campaign performance, analyze data and optimize approaches for further campaign development Development of recommendations for the team and the agency to improve the performance of advertising channels based on the data obtained Coordinate document flow with internal teams and external vendors to ensure timely and accurate campaign execution and marketing tools functioning Search for new advertising promotion channels within the set goals Participation in the launch of special brand projects Prepare weekly reports and presentations on campaign results, insights, and recommendations for team and HQ. Requirements Excellent knowledge of advertising metrics (Digital & Offline) with focus on Digital Ability to create and execute media plans based on business targets and target audience analysis Proficiency in managing digital advertising campaigns in SEM Experience working with the promotion of a web resource in SEO, knowledge of the basic concepts of organic promotion Strong analytical skills to interpret data and provide actionable insights for campaign improvement Excellent verbal and written communication skills for presentations and internal team collaboration Ability to manage multiple projects simultaneously, adapt quickly and prioritize tasks effectively Capable of working collaboratively with cross-functional teams and external partners Comfortable in a fast-paced environment with evolving priorities and deadlines Ensure accuracy in campaign setup, reporting, budget tracking and document flow English proficiency at least at an Intermediate level 1-2 years of experience in media management & marketing communications, media planning, or related fields (entry-level roles can be considered) Familiarity with digital analytics tools to track and report campaign performance Knowledge of call-tracking and email marketing platforms is a plus Good knowledge of Excel functions Understanding of market research methodologies and audience segmentation Ability to thrive in a dynamic and collaborative work environment Conditions: Work in a company that is a division of a large international automobile concern (100% foreign capital); Work in a steadily developing company with ambitious plans; Work in a close-knit, professional team; Total income including salary and bonuses linked to the performance of corporate and individual indicators; Voluntary health insurance policy with extended coverage; payment for corporate communications; Compliance with the Labor Code of the Russian Federation; Discounts on the company's products; Location in the business center 5 minutes from the metro Voykovskaya.