Обязанности:
International pharmaceutical company has a vacancy Media manager.Role Responsibilities:Be an owner of the whole media/communication strategy and vision - for the portfolio and by every active brand.Upgrade quality of planning, reporting and execution.Build effective partnership with the Agencies involved – transforming quality of reporting (competitive, key trends, PBAs etc), upgrading quality of plans, bonus inventory delivery etc for the business core needs.Developing models – together with the Agency - for predictive planning (and allocation of the media budgets accordingly).Develop and launch playbooks with key principles of planning of TV, OLV, cross-channel KPIs à optimizing time and growing quality of the plans.Responsible for timely update of the budgets planned/spent etc.Education agenda for media for the Marketing team.Work on Deals consolidation – both TV and Digital.Key Skills and Experience:Graduate degree preferably in Math or IT, experience in Banking / FMCG / specialized provider in the role responsible for Media with proven record of success: 3+ years.Strong understanding of modern approach of omedia promoion to big groups of customers, customers segmenation, communication strategies.Strong analytical skills.Overall media experience 8+ years.Team player.Benefits:Health and accident life insurance.Annual bonus.Growth opportunities.Похожие вакансии
Digital Media Manager (Pharma)/Digital Lead (Фармацевтический проект: OTC, RX)
Договорная
Москва
АДВ