Обязанности:
Our Marketing Manager will be responsible for: Full scope of Marketing and PR activities and hotel support form marketing prospective, following marketing plan and ACCOR Brand standards Development and implementation of the annual marketing plan/strategy Initiate and lead the hotel activities in order to promote the main hotel USP’s / positioning all hotel services for the target audience Develop and implement the SMM and SEM strategy for the property (and outlets) Maximizes PR and external promotion of the hotel via social media platforms Write and distribute all press releases for property events, promotions, and outlets Content management Media positioning Manage photoshootings for seasonal promotions collateral and public relations purposes (for F&B advertising) Managing filming, advertising and other videoshooting request Develop and execute promotions campaign for rooms and conferences plus F&B, through relevant digital and social media channels Maintain a comprehensive list of local media contracts (also with bloggers) Verifies all collateral in accordance with Accor Brand book and standard guidelines Identify trends and insights, and optimize spend and performance based on the insights Designs leaflets and brochures both in print and digital to support S&M activities Together with DOSM organizing internal clients events (main responsible person) Coordinates special local marketing activities Contacts with ASO regarding regional marketing campaigns Maintains accurate marketing statistics and accounting records. Analysis of the effectiveness of the projects Together with eCommerce Director maintains hotel web page in connection with 3rd party providers, OTAs, social platforms Selecting and working with specialized agencies on videos, photography, 3d tours, collaterals Analysis of Competitors’ activities and benchmarking Our Marketing Manager has the following qualifications: Higher professional education and at least 3 years of relevant experience in the similar position in other international Hotel chains Energizing, active and multitasking Proactive and action oriented with an attention to details Possesses excellent writing skills both in English and in Russian Compensation & Benefits: Working in a 5* property, sole flagship Swissôtel brand in Moscow, international ACCOR chain (still represented in Russia) Registration according to the Labor of the Russian Federation Competitive salary with bonus plan Annual paid leave Medical insurance Meals in comfortable SwissBistro Comfortable office, experienced & friendly team Opportunities for professional and career growth Work within walking distanceПохожие вакансии
Старший менеджер по маркетингу и PR
От 120 000 до 300 000 руб.
Москва. Станции метро: Павелецкая
Galactic Group
От 80 000 до 80 000 руб.
Москва. Станции метро: Павелецкая
Radisson Blu Belorusskaya Hotel
От 100 000 руб.
Москва. Станции метро: Павелецкая
Natuzzi (ООО Современные Интерьеры)